How Starting Your Own Country Membership Can Increase Your Earnings 19110

My mother was visiting recently and during our mother-daughter shopping time I noticed some thing interesting. Almost all of the merchants I made a purchase at asked me if I'd like to get on the email list. That's very wise.



Nevertheless, just HOW in-which they did this made a big difference in my own answer. Visiting open in a new browser window certainly provides warnings you should tell your family friend. I said NO to almost all of them because they simply didn't allow it to be tempting for me. After all, who WOULD LIKE more junk mail? So if I'd like to be in your mailing list if you simply ask me, the solution will usually be NO.

But one shop specifically got me. Firstly, it had been a designer apparel store I loved. Secondly, they didn't ask me if I desired to be on the mailing list. They invited me to become a 'VIP Client.'

Say what 'VIP' in my experience and my ears improve. I-t naturally represents 'crucial person.' And generally speaking it shows a-level of prestige and advantage. Suddenly I NEEDED to become on that mailing list, particularly when the salesman told me it included specific benefits, such as early notice on an individual purchasing service, new arrivals, and personal trunk shows.

And do you know what? I would have even paid-to participate that - to be seen as a VIP.

You see, people WISH to be a part of some thing special like ezine advertising. The example above was free. But do not under-estimate just how much your customers or clients can PAY to accomplish this, often.

Example: A buddy of mine recently discussed he gives $15,000.00 per year to fit in with the President's Club of a local playhouse, even though he and his wife might attend each show there for $150.00. Why would a devoted attendee wish to spend 100 times more? Specific treatment like favorite sitting, valet parking, encourages to VIP features, individual cafe for members only, marketing using a higher level of men and women, etc. Clicking rate us probably provides tips you could tell your mom.

Still another friend of mine pays for membership in a private bar here in Los Angeles through to Sunset Blvd. for many of the same factors (but moreso, I believe, since it impresses his times ; ).

My advertising mentor Dan Kennedy taught me there is a segment of just ABOUT ANY customer or client group or industry who'll happily spend FAR above common charges for convenience, status, and specific treatment.

I call it 'nation clubbing' your company. Why be when you can be the fashionable six-figure membership club across the street the driving range using an constant fee? You can provide both of course, but have a look at what will skyrocket your company FASTER, with high quality clients and less orders.

One of these of this is my private Platinum Mastermind system, that I released in 2006 due to over-whelming need for my own coaching. This group of 1-5 serious small companies each pay $15,000.00 a year to own greater use of me than anyone else, and in a small group setting where we meet three times a year at magnificent 4- and 5-star hotels and resorts.

My Platinums are, primarily, VIPs in my world! And since I keep a bit of mystique in regards to the group, people appear to want 'in' even more. (One-of my members got cornered in the ladies room at my last On the web Success Blueprint Workshop by many participants who demanded to discover how they are able to enter Platinum!)

I share this not to impress you, but to impress upon you that in industry (yes, *yours*) there IS a percentage of people who will gladly pay MORE - much more - for a greater level of service or treatment. Remember, you are perhaps not trying to please EVERYBODY, just the select few who is able to afford that degree of support.

So now, have a minute or two and con-sider ways to start your own personal 'country club' for your clients and customers. Whether it's a VIP amount of support or a private customer group that meets a few times a year.

To get your wheels turning, imagine this... That's an extra $100,000.00 this year for YOU, when you can get 10 people to agree to some form of pro-gram that's just $10,000.00 a year!.

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